BUILDING HUNGARY’S FASTEST GROWING MORTGAGE BANK

Elsö Lakáshitel (Ella Bank)
Bank
Hungary

2002 – 2007

Elsö Lakáshitel (“Ella Bank”) was established to provide mortgage financing to retail customers in Hungary denominated in Hungarian Forints or foreign currencies. RCI I owned 87% of the shares in Ella Bank’s Luxembourg holding company between 2002 and 2007.

Working with management, Royalton transformed what was a limited savings and loans cooperative into a bank focused on residential mortgage lending. Ella Bank received a full banking license and developed an innovative marketing strategy, targeting young, family-oriented, professional customers. Execution of this business plan started in 2003. It consistently performed ahead of targets, becoming the fastest growing bank in the Hungarian mortgage market.

In March 2007, RCI I sold its shareholding in the bank to the French financial group AXA. The exit multiple reached 3.9x of originally invested capital.

CASE STUDIES

LEXPERA

Lexpera and IUS
Online Legal Information

Turkey, Slovenia, Croatia

Ella

Elsö Lakáshitel
Bank

Hungary

Starman

Starman
Cable TV operator

Estonia